Reward yourself with enhanced privileges, special discounts & complimentary services

Privée opens the doors to a whole new world of Banking and Private Wealth Management wherein you can receive the services of dedicated Private Bankers, Investment Advisors, Product specialists and Research experts. Enjoy exclusive services and customised end-to-end financial solutions for your diverse needs and aspirations.

eDGE Loyalty Rewards Program

Earn eDGE LOYALTY REWARDS Presenting eDGE Loyalty Rewards our bank wide loyalty program where you can earn points on your Savings Account transactions like:

  • Registering for e-statement
  • Ordering a cheque book online or through an ATM
  • Registering and paying bills using internet banking and many more

That’s not all, you also earn points on spending with your Debit / Credit Card as well.

Our program lets you indulge in 500 fabulous rewards spread across multiple categories - 'Dream Rewards, Little Indulgences, Favourites, Amazing Deals, Festive Specials, What’s new etc.

Click here to see our exciting rewards catalogue!

Privee Privileges

  • A dedicated Private Banker who takes care of all your needs
  • Team-based relationship model to offer organisational expertise
  • Distinctive research / expertise in asset allocation and selection of third party products (MF, PMS, Alternate Investments)
  • Receive unbiased advice for individual asset allocation
  • Customized solutions across business and personal investment needs

Personalized Premium Debit Card

  • Reward Points per INR 100 of spends
  • Free personal image on Debit Card
  • Unlimited fuel surcharge waiver

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Exclusive Infinite Privee Credit Card

Travel:
  • Complimentary unlimited Priority Pass access to over 600 airport lounges across the world
  • Special rates on exclusive range of hotels and resorts

Entertainment:
  • Exclusive invitations to complimentary movie screenings
  • 25% cash back on all movie ticket spends

Security:
  • Enhanced level of security with EMV certified chip
  • Comprehensive insurance cover of up to Rs. 4.6 crores

More details

Preferential Pricing

Non-Discretionary Investment Advisory Service

Non-Discretionary Investment Advisory Services (NDIAS) is a premium bespoke equity advisory service offered to high net-worth individuals. It combines the strength of an institutionalized process of stock advice with tailor-made investment solutions.

NDIAS assist and enhance the investor’s capabilities in taking informed decisions by providing them access to our experienced equity advisory team, who would run a fundamental stock research approach towards stock selection and endeavors to deliver superior risk adjusted return.

Our Investment Principles

Our Investment approach is to seek capital appreciation over the long term. This philosophy is based on the belief that the value of a business over the long term is primarily determined by its earnings, growth and profitability. We strongly advocate our clients to follow a portfolio approach while investing into equities, which is effective in managing risk with return.
The tenants of our investment strategy are based on the following key attributes:
  • Value Creation
  • Capital Preservation
  • Margin of Safety
  • Quality Portfolio
  • Valuation & Growth at reasonable price
Broadly the Equity Advisory Team follows “growth and value” styles as the main investment strategies which is well supported by other approaches viz., top-down & bottom-up analysis, so as to create balance and diverse exposure across the asset class. Risk control forms an essential feature of the portfolio mandate.

Key features & benefits of NDIAS :
  • Assisting client in making informed investment decisions - Based on quality research and insights, our in-house ‘Macro-economy research team’ and sector specialists provide cutting edge equity portfolio advisory to the client.
  • Disciplined and professional portfolio management process - The portfolio recommendations are based on a well defined investment strategy and rigorous due diligence through the use of relevant analytical techniques and valuation models. A team of experienced investment professionals ensure that the investment mandate is strictly observed at all times.
  • Tailor-made solution to maximize potential returns and manage risk effectively - The advice we give is customised as per your risk appetite and investment horizon. The strategies are devised taking into account your existing portfolio and are structured to meet your investment objectives.
  • Access to an experienced team for personalized advice - An experienced team of portfolio advisors monitor periodically your stock and sector allocation and reviews the allocation based on changing investment goals.
  • Fully integrated and hassle-free operational solution - The service offers high quality execution and operational ease. We provide comprehensive portfolio information as well as easy access to the equity advisor.
  • Click here to download the Risk Disclosure document for Non-Discretionary Investment Advisory Service

Contact Details :For details, contact your Relationship Manager or write to us at equityadvisory@axisbank.com
Terms and conditions apply.

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