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Since inception, Axis Bank has focused on partnering customers and helping meet their needs and aspirations. As a provider of banking and financial services, we recognise that our role goes beyond the transaction. Indeed, it extends to being a companion in growth. This approach is institutionalised in our corporate credo of Progress on...

Progress is also about being contemporary. It is about strengthening our organisation and its processes with robust infrastructure, the most relevant technologies, the right talent and skills and above all, a customer-centric attitude. Axis Bank leverages contemporary financial technology that helps us deliver a superior customer experience and seamless transaction capabilities.

Our progressive approach to bringing next practices to financial services is complemented by our deep belief in relationships. For us, well-nurtured relationships are the core building blocks of progress, and there is a certain old-world charm in how we go about building them. Warmth, care and empathy are essential ingredients in our customer engagement, and being approachable and available at all times is a core element of our customer centricity.

It is this ability to be progressive and build relationships at the same time that differentiates Axis Bank. It is the reason we have grown to be Indiaís third largest private sector bank, and delivered on stakeholder aspirations consistently.

This annual report reflects our continued commitment to strengthen

PROGRESSIVE RELATIONSHIPS.