• Home
  • Progress With Us Articles
5-best-reasons-to-consider-digital-gold-investments-in-diwali
clock3 min read
calenderNov 6, 2023

This Diwali, all that glitters is Digital Gold

As the festive season inches closer, the allure of Diwali brings not just vibrant celebrations but also opportunities for financial advancements. For centuries, purchasing Gold during Diwali especially on Dhanteras, has been considered auspicious, a tradition passed down through generations. But in today's digital age, there's a shimmering twist to this tale - the rise of Digital Gold Investments. Let's delve into why incorporating Digital Gold into your investment portfolio could be a sparkling decision this Diwali.

Traditional Gold vs. Digital Gold

With the festive fervor taking over, many of you are likely contemplating investing in Gold. But before you rush to your nearest jeweller, consider the benefits of Digital Gold:

  • Safety first: Gone are the worries of storage and theft. Digital Gold is safely stored in insured vaults, keeping your investment secure.
  • Purity guaranteed: No more concerns about the authenticity of your Gold. Digital Gold assures you of 24K purity.
  • Flexible amounts: Unlike physical Gold, which may require a minimum purchase amount, digital Gold allows you to invest for as little as ₹10.

Advantages of Digital Gold

Digital Gold is carving out its unique niche in the dynamic realm of online investments, standing tall as an epitome of innovation, trust, and convenience. Here's why this golden investment is catching the attention of forward-thinking individuals:

Seamless online experience

No more queues or waiting at counters. With just a few clicks on a website or mobile app, investors can easily acquire Digital Gold, enjoying the convenience of purchasing from anywhere, anytime.

Gold Systematic Investment Plan (SIP)

Digital Gold's SIP feature allows enthusiasts to invest in Gold at regular intervals. This approach fosters disciplined investing while harnessing the power of rupee cost averaging, ensuring the investor is not too affected by volatile Gold prices.

Unwavering quality assurance

With Digital Gold investments, quality isn't a concern. Each ounce corresponds to 24K purity, promising both reliability and the best return on your investment.

Tangible Gold delivery option

Though the investment's essence is digital, for those who hold Gold in high esteem and wish for a physical touch, there's an option to get their Digital Gold redeemed in its tangible form. The cherry on top? Accessible minimum quantity for delivery starts from a mere 0.5 grams.

Swift and transparent transactions

The entire buying journey is designed to be swift and transparent. Right from the prevailing Gold rates to any additional charges, everything is laid out with utmost clarity, leaving no room for ambiguity.

If you are looking for a convenient and secure way to invest in digital Gold, consider doing it through Axis Bank's Mobile Banking App, ‘open’ or Internet Banking platform. Axis Bank, in partnership with Safe Gold, provides a payment platform for its customers to buy and sell Digital Gold, with the security of having it stored in insured vaults.

Conclusion

Diwali is a time for new beginnings, ushering in prosperity and making smart choices. While traditions remain timeless, the ways we celebrate and invest evolve. By considering Digital Gold Investments this Diwali, you're not only keeping up with the times but also ensuring a shimmering future for your finances.

So, as you gear up for the festive celebrations, let your investment shine as bright as your festive spirit. Embrace the Golden era of investment with Digital Gold.

[Also Read: Why and how should you invest in gold? ]

Disclaimer: This article is for information purpose only. The views expressed in this article are personal and do not necessarily constitute the views of Axis Bank Ltd. and its employees. Axis Bank Ltd. and/or the author shall not be responsible for any direct / indirect loss or liability incurred by the reader for taking any financial decisions based on the contents and information. Please consult your financial advisor before making any financial decision